Postbureaucrat

Personal blogging by Steph Gray, founder of Helpful Digital and erstwhile bureaucrat

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24tips: understanding bounce rate

December 10, 2010

10 Dec: so people talk about ‘bounce rate’, and most of us have a vague sense that high bounce rates are bad, suggesting people are coming to a site in error, or not sticking around very long to enjoy our awesome content. There’s a great little explanation of bounce rate, and some benchmarks for different…