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To those of you who don’t regularly wrangle small children on a regular basis: look away now: this won’t make a great deal of sense, I’m afraid. The rest of you – hopefully, like me, you will have had your knowledge of the marine world vastly expanded by compulsive watching of The Octonauts, a sort…

We’ve heard the story of the Motrin Moms. Nestle on Facebook. Or YouTube-if-you-want-to. But how can Press Officers and marketers get to practice using social media and getting the tone right so that they can avoid disasters and deal with storms if they hit? For quite a long time, I’ve daydreamed about a social media…